Steering Committee & Its Role

Steering Committee & Its Role

Project management may be challenging. Addressing changing business demands, allocating limited resources, and managing team workloads can all result in dealing with complicated project management aspects on a day-to-day basis. However, having high-level assistance and guidance can be a lifesaver. Steering committees accomplish precisely that. Project management steering committees give administrative assistance and troubleshoot issues to keep projects on schedule to achieve their objectives.

Steering Committee

Steering Committee

Steering Committee

A steering committee is an advisory body of important stakeholders overseeing and supporting a project to ensure its success. Project steering committees are also known as stakeholder boards, senior leadership teams, and project working groups. They manage projects from beginning to end, offering direction and assistance throughout the project’s lifecycle.

A steering committee’s primary concern is the organization’s direction, scope, budget, timeline, and techniques. Steering committees will meet regularly to discuss these issues to identify where they are and where they want to go to stay on track.

Project Steering Committee

Project Steering Committee

Project Steering Committee

A steering committee may also be a group working together on initiatives. In this case, steering committees assist project managers in ensuring that projects are aligned with business objectives. They identify and manage risks, maintain project quality, and track progress and timeframes. In addition, the committee can approve changes to the project scope, budget, and strategy.

A project steering committee is a part of a larger organization for project governance. Companies that plan major projects that need collaboration across departments and include multiple stakeholders gain from a steering committee that can direct project management. The committee supervises the team’s progress toward fulfilling benchmarks and goals in this role.

The committee is in charge of project management, financial analysis, and recognizing changes that influence the project’s original scope. Furthermore, the project steering committee ensures that all points of view are heard and that any problems between stakeholders or departments are resolved.

Role of a Steering Committee

A steering committee can accomplish its core goal by utilizing a range of group and individual functions. When a steering committee gives advice and guarantees that items are delivered on time and in good condition, a company may reap significant benefits from its project successes. Some of the most important group-based steering committee positions that influence a business’s and consumers’ satisfaction with a product include:

  • Providing input on the growth or development of a business or initiative.
  • Addressing concerns and offering guidance on budgeting, marketing, recruiting, and other financial issues.
  • Identifying the outcomes or objectives that the project must achieve.
  • Prioritize the steps and objectives that must be completed to meet the project’s objectives.
  • Assisting in the formulation of business-related policies, processes, and guidelines.
  • Identifying, monitoring, and eliminating potential operational risks.
  • Setting project deadlines or timelines and keeping track of progress.
  • Monitoring the final work’s quality.
  • Making plans for how a client or consumer will react to a product or service.
  • Analyzing and discussing changes that have occurred or will occur to guarantee the project’s success.
  • In the workplace, encouraging team members to collaborate.
  • Where relevant, providing further insights on business or project concerns.

Members of the steering committee generally do not work on the project directly; nevertheless, committee members may perform various tasks individually to help assure the project’s success. Therefore, individual steering committee members should understand and strive to improve the strategies used to achieve project goals, be genuinely interested in the project and its outcome, promote the project whenever possible, and maintain a broad understanding of project management concerns, in addition to attending team meetings.

Key Functions of The Steering Committee

Key Functions of The Steering Committee

A steering committee is an advisory committee made up of various stakeholders and firm officials. They assist in making choices on various initiatives, with members directly interacting with project managers. Here are some of the key functions of the Steering Committee:

  1. Advocacy

A steering committee advocates for the organization’s varied goals and programs. Remember that it is generally composed of top management and specialists.

  1. Setting strategies and goals.

Steering committees develop strategic directions for initiatives. They also provide advice and opinions on budgeting, assets, money, time, facilities, marketing, and hiring. Goals and project scope are established as part of their employment.

  1. Coming up with ways of measuring success

There are several metrics for measuring performance. The steering committee is in charge of establishing how a product’s success is measured.

  1. Monitoring

The steering committee serves as an advisory body as well as a monitoring body. It ensures that projects fulfill the necessary quality standards and monitors any changes. It also keeps track of project processes and plans, which is critical to project success. The committee also analyzes and monitors project or company hazards before devising solutions to mitigate them.

  1. Offering expert opinion

The steering committee comprises experts who provide expert opinions on various issues concerning projects or the entire business. Their involvement is generally required, especially while working on a complex project.

  1. Conflict resolution

Disagreements are normal, mainly while working on a specific project. However, to ensure that issues do not disrupt the overall project, these committees resolve disputes between stakeholders, giving them more time to focus on what is best.

  1. Problem-solving

One of the functions of any advisory body is to discover solutions to problems the organization may be experiencing. It can generate various problem-solving ideas due to the experts on the strategy committee.

  1. Decision making

Although the steering committee’s primary function is to provide counsel, it also participates in decision-making. For example, it can analyze, accept, or reject project plans or recommend revisions to the supplied plans based on the members’ feedback.

The committee also engages in role allocation because its members can appoint project managers and other professionals to complete assigned tasks.

Ways to prepare for the project steering committee meeting

Important information and documents must be communicated with all steering committee members before the planned meeting, including:

  • Meeting agenda
  • Minutes of the previous steering committee meeting
  • Project progress report from the project manager

Certain team members should be in charge of creating steering committee meeting documents and scheduling meetings. The steering committee is led by a chairperson who runs the meeting according to the agenda. They also ensure that all committee members express their viewpoints and ideas.

A basic meeting agenda would include the following:

  • Recognizing and distributing the previous steering committee meeting minutes with other committee members.
  • Conduct a thorough review of action items decided at previous sessions.
  • Analyze the project status report filed by the project manager.
  • Have a thorough discussion about any additional issues of concern or project requests.
  • Select a date, time, and location for the next steering committee meeting.
Steering committee Best Practices For Project Success

Steering committee Best Practices For Project Success

Steering committee best practices for project success

Consider the following steering committee best practices for project success, whether you hold your meeting online or in person:

  • Allow adequate time for the project team and committee members to prepare.
  • Focus on the most important project KPIs and milestones and deliver them to the committee members in a format that everyone can agree on, such as a presentation, report, or infographic.
  • Present project facts that are factual, contextual, and relevant. Share any inconsistencies or difficulties as soon as possible before they become significant issues.
  • Schedule meetings in advance and automate meeting alerts to go out a week and a day ahead.
  • Ensure comprehensive documentation of all meeting discussions and distribute it to committee members before the next meeting.
  • Maintain the project charter and refer to it whenever there is doubt about authority, accountability, or strategic direction.
Challenges for Steering Committees

Challenges for Steering Committees

Challenges for Steering Committees

Because project management steering committees are comprised of employees from various backgrounds and functions, they will almost always experience certain challenges. These are some examples:

  • Conflicting interests:As the committee includes cross-functional representatives, they will frequently have opposing ideas and interests. People think differently, which may be shown in their behavior, activities, and perspectives.
  • Slow decision-making:Team decision-making is typically slower than individual decision-making.
  • Lack of clarity in roles:Many committee members may need to know their individual or team responsibilities. A clearly defined charter for the steering committee ensures transparency and clarity about their duties in the project.

Final Thoughts

Every organization needs a Project Steering Committee to lead its transformation initiatives, beginning with a contemporary approach to project management. It may be instantly productive by initiating the process of managing project priorities. Steering committees are extremely crucial in efficient project management. They add value by keeping projects on pace, reducing risks, and resolving problems. When creating one, it is essential to evaluate the overall composition.

The steering committee plays a crucial role in project management that should be considered. The steering committee is the project’s administrator. This functionality does not exonerate the project of responsibility. On the contrary, this role necessitates that the steering committee participates in the project and not simply monitors the project group’s performance from the sidelines. This move will strain the steering committee’s multiple tasks and the time spent on the project.

Feel free to check out my discussion on this topic with Justin Buckwalter in YouTube

For any questions related to your Project Management career, training, and certifications, you can book an obligation free 15 minutes session with me by visiting talktodharam.com

You can subscribe to the vCare Project Management YouTube Channel to catch future videos of our Q&A series and certification success stories: https://bit.ly/2YF0wJl

You can subscribe to and follow my podcasts and interviews with Project Management Experts on YouTube at https://bit.ly/2NDY8wd

 

 

Strategic Project Management Office (SPMO)

Strategic Project Management Office (SPMO)

The project management office (PMO) is increasingly evolving from an administrative role to one that is strategic and more closely connected with business drivers. As a result, the PMO plays an important role in generating corporate value as the pace of business rises along with the expectation of faster returns on investment.

Traditional administrative PMOs fall short of meeting this need. Therefore, a mindset change and a reinvented project delivery capability that is both commercially astute and agile are required. Furthermore, such a PMO must comprehend and implement the plan.

In this article, we’ll look at the factors driving the shift to strategic project management offices (SPMO), also known as Enterprise PMO or EPMO, the essential features of a value-adding PMO, and game changer ideas to help you alter your PMO and improve its profile in your business.

What is Strategic PMO (SPMO)?

What is Strategic PMO (SPMO)?

Strategic PMO (SPMO)

A Strategic PMO is a project-centric business department that should be structured and managed like other business departments – with enterprise leadership setting goals and objectives that assist the organization in thriving. The demands of individual organizations will lead to variations in what it means in specific terms. Still, we can expect a focus on the following areas:

  • Portfolio management – Generation of ideas, selection, execution, and realization of benefits. Portfolio Management is a huge area, and organizations will adapt to it as it becomes increasingly crucial.
  • Financial management – The PMO, closely linked to portfolio management, must be accountable for ensuring that project investments are acceptable and fit with business goals. The PMO must also guarantee competent budget management during project execution. Furthermore, the PMO should be held accountable for monitoring and tracking the benefit realization tasks of the business units.
  • Enterprise-wide project-related processes and approaches Strategic risk management (i.e., managing the portfolio’s organizational risk exposure, proactive risk selection to match organizational tolerance, and so on), integration of finance and benefits, consistent quality standards, and so on.
Focus areas of Strategic PMO

Focus areas of Strategic PMO

  • Proactive resource management – Capacity and capability planning, skills inventory management, and so on – ensuring that the project execution functions have the appropriate people with the right skills at the right time.
  • Strategic partner – This borders on cultural change, creating the PMO as an independent and impartial consultant to the organization on project execution. PMOs, like IT, must demonstrate that they are business leaders supporting the organization’s work rather than a tactical execution-only function.

Different levels of PMO strategic alignment

Within an organization, a PMO can function at three stages of ‘Strategic’ maturity:

Different levels of PMO strategic alignment

Different levels of PMO strategic alignment

  1. Strategy Creation – Strategy Creation entails assisting organizations in determining which strategic options to pursue (and then translating them into projects – Strategy Delivery – and managing their success – Strategy Management). It is unusual for a PMO to achieve this level of trust and influence inside an organization. Still, it is the (possible) future for the enterprise PMO that is effectively embedded within an organization and fortunate with the right sponsorship.
  2. Strategy Delivery – Strategy Delivery is the process through which the PMO turns important strategy objectives into new projects to be added to the portfolio (and perhaps to remove some from the portfolio if such objectives have changed). The ‘Strategy Supervision’ capability backs up this ‘Strategy Delivery’ capability. The PMO may also take direct responsibility for the execution of large and complex programs (or projects) that are specifically critical to a key strategic effort, such as relocation activities.
  3. Strategy Supervision – Strategy Supervision of strategic intents through project ownership, each of which should directly or indirectly link to a strategic intention of the overall organization. ‘Strategy Supervision’ is where the PMO acts as the Executive’s governing and advisory body by:
  • Validating that all projects undertaken correspond to one or more strategic initiatives.
  • Monitoring the current and right alignment of projects and strategy.
  • Making stall-and-kill recommendations for initiatives no longer correspond with current corporate strategic thinking.

Five Steps to Creating the Strategic Enterprise Project Management Office (SPMO)

Today’s organizations recognize that fewer and fewer initiatives are self-contained inside individual departments and increasingly straddle multiple business functions. Project management offices (PMOs) have traditionally been connected with IT, partly due to technology’s role in all projects. However, with technology increasingly transitioning to contribute to those business transformation initiatives, keeping the PMO as an IT role is ineffective.

The appropriate response to this trend is a single, enterprise-wide EPMO. Many firms using EPMOs, however, fail to perceive an increase in project execution speed. In addition, here are the five key steps to achieving long-term EPMO success:

Five Steps to Creating SPMO

Five Steps to Creating SPMO

  • Define the company’s goal.
  • Create appropriate leadership and accountability structures.
  • Communicate the purpose, responsibilities, and alignment.
  • Respond to measurements and outcomes.
  • Create a road map for actual evolution into a business function.

The Rise of the Strategic PMO

The strategic PMO may play a crucial role as a custodian and evangelist for business benefits realization, giving important information to the Executive on which projects deliver value across the organization. In addition, the insights provided by the SPMO may help with crucial decisions like which initiatives to fund, which projects to kill, or re-prioritizing or re-balancing work portfolios to reflect changing business or market conditions.

Not all PMOs must be strategic in character. For example, a PMO embedded within a project or program might focus on the project’s day-to-day resource management and administrative needs. However, the decision to start the project should have been taken at a strategic level. From the start, the project-level PMO should have been aligned with the Strategic PMO’s reporting and governance structure. The SPMO should be able to make micro and macro business choices based on accurate and timely project data flow up into the program and, eventually, portfolio level.

The Strategic PMO plays a key role in championing and driving business value for the organization and being an effective change enabler. Here are the five major game changers that will propel the PMO and project organization to the next level.

5 Major game changers that will propel the PMO and project organization to the next level

5 Major game changers that will propel the PMO and project organization to the next level

  • Demonstrating Project Leadership and Vision
  • The Importance of Realistic Planning
  • A Culture of Disciplined Execution
  • Effective Stakeholder and Change Management
  • Creating a “Value Lens” for Managing Enterprise Investment

The strategic project management office is critical to increasing project maturity and optimizing the organization’s business return on project investment. People, processes, data, and technologies must all be prioritized to achieve this objective. Project management is a multifaceted endeavor that is both an art and a science.

Leveraging the future of PMO to drive new strategic opportunities

In recent years, businesses have been subjected to a slew of external forces, the most significant of which has been Covid-19. These disruptors have caused firms to adapt, whether to work around obstacles, shift to new working methods, or adapt to Industry 4.0. All of these variables influence organizational complexity, both strategically and operationally. Businesses must not only respond proactively to all of this complexity; they must also prosper while operating in a resource-constrained environment. As a result, today, more than ever, the PMO’s ability to efficiently deliver projects and transform organizations of all kinds and across many locations is critical to achieving their goals.

Projects must be completed at scale to create transformation for a company effectively. A McKinsey & Company study of over 5000 large-scale projects discovered that 56% generated less value than planned, 45% went over budget, and 17% were so disastrous that the organization’s survival was threatened. This study highlights the need to make adequate efforts to select PMOs who can adapt to the future of work.

Historically, PMOs have been viewed as lacking a clear identity or purpose within an organization; however, the future-state PMO is an enabler of business value creation, collaborating with business leaders to provide a clear and achievable roadmap while making the best use of the organization’s limited resources.

3 Aspects that PMOs must embrace

3 Aspects that PMOs must embrace

PMOs must also adjust to the new normal and growing business demands. The three areas described below represent the fundamental features that PMOs of the present and future must embrace to manage change effectively.

  1. Technology & Automation 

Because Covid-19 has accelerated the way we utilize technology in our daily work, technology is expected to be front and center, enabling PMOs to deliver more successfully. To effectively adapt to new methods of working and build a “single source of truth,” advanced technologies and cloud-based solutions will be required. This technology jump is critical for borderless operations in which progress and transparent communication must be readily available and updated in real-time to allow for swift decision-making.

In the future world, both artificial intelligence and machine learning will be important facilitators of automating PMO procedures, delivering superior insights, and allowing teams to spend less time on manual transactional processing and more time generating value for projects. For example, project planning is often based on data collection, industry benchmarking, and using the experience of project managers. However, according to PMI – AI Innovators, there is still a significant inefficiency in project management, with around 1/3 of traditional project management activities requiring one or more days of manually collating reports. Using IoT and big data to automate various tedious processes allows the PMO to create more realistic and effective timetables and spot potential disruptors.

However, it is unlikely that technology will completely replace project managers, with the PMI forecasting that businesses will require over 88 million project managers by 2027. As a result, PMs will be expected to improve their competencies and fully utilize the available technologies.

PMOs will be required to lead by example in their automation projects, advocating new methods of working with their collaborative organization in the future. As a result, the paradigm of efficiently providing workstreams may evolve, driving firms to become more digital.

  1. Agility 

With an increased level of complexity for transformation and multiple stakeholders to handle, projects may need to adapt and pivot in other ways than originally planned. Changes in priorities (39%) and objectives (37%) and the inability to adapt are the two leading reasons for project failure, according to PMI.

As a result, PMOs that can be responsive to change needs continually are critical to fulfilling project milestones, which might mean the difference between being an industry leader or a laggard. An agile PMO’s guiding principles are as follows:

  • Decentralization of planning and decision-making
  • Agile resource allocation and reallocation
  • Workflows that are effective for continuous project advancement

An agile PMO may demonstrate agility by altering priorities and reallocating resources to achieve new objectives while transitioning seamlessly from reorganization to continuous delivery. Furthermore, decisions are decentralized, allowing faster response rates for recognizing and reducing hazards. Finally, communication is critical, with fewer layers of approval, and output is assessed by how much work can be done in a particular sprint.

However, merely establishing an agile PMO will only solve some difficulties; 47% of agile projects are late, have budget overruns, or result in dissatisfied consumers. A cultural revolution is required to fully realize agile’s potential, beginning with the leadership team and spreading across the firm.

As a result, the PMO cannot only act as an intermediary but also as a business partner, working alongside the leadership team and the rest of the organization. Team members must be self-sufficient, accountable, and have complete insight into project progress and data.

  1. Strategy 

The PMO’s role must evolve from a team offering mere assurance to becoming a strategic partner with a vested interest in aligning with the organization’s ability to carry out its plan. As a result, the team is expected to have stronger strategic oversight of all work streams to deliver value throughout the project.

PMOs will be required to go beyond task completion and monitoring to include:

  • Portfolio planning entails generating ideas for the activities required to capitalize on the opportunity.
  • Project prioritizing entails determining the most effective timeframe and budgeting by the company’s demands.
  • Capacity planning entails assigning the appropriate skills and resources to each work team.
  • Resilience planning entails anticipating future obstacles and reducing interruptions.
  • The strategic partnership is a cultural transformation in management and the PMO. The PMO is viewed as a business leader and adviser with a stake in the organization’s goals.

The key to success is consistent stakeholder engagement, with the PMO and business leaders holding frequent strategic discussions to monitor and coordinate company strategy and broad strategic objectives. This consistency will build a collaborative strategic management process and a fluid communication channel to adjust quickly and efficiently.

The future PMO will be more strategic and intricate in character than conventional models, emphasizing driving decision-making, execution, and outcomes while becoming more decentralized to interact with each workstream to achieve one common goal efficiently. Finally, PMOs will be more crucial than ever in addressing the complexities that organizations are now confronting. An effective transformation will need PMOs to serve as the organization’s voice and face.

Strategic project management office's role in strategy execution

Strategic project management office’s role in strategy execution

Strategic project management office’s role in strategy execution

Identifying, implementing, and managing strategic initiatives is critical to strategy execution. The strategies are implemented by creating strategic initiatives to support strategic objectives and fill gaps in strategic measures, and the value gap is bridged. Only projects that are connected with the strategic goal should be accepted.

When defining strategic initiatives/projects, the sequence of initiative execution is crucial since all related strategic initiatives must finish and provide value. The strategic initiatives cover almost all departments and corporate shared services. As governance becomes more important in project management, portfolios and programs are defined.

  • Strategic initiatives are linked to similar programs and project execution.
  • The projects will be managed by program managers, project managers, and another project team.
  • Connecting programs and projects creates portfolios for portfolio managers and other project governance teams.
  • Project, program, and portfolio definition is an iterative process reviewed multiple times to ensure interconnectivity and value generation.

Portfolio, program, and project management are critical components of strategy execution. Hence, everything is referred to as a Strategic Project Management Office (SPMO) or Enterprise Project Management Office (EPMO).

Final Thoughts

Organizations can only thrive in a highly competitive world if they innovate. Such innovation must occur at all levels of the organization, including goods, services, business processes, and business models.

The PMO has the authority to execute the innovation at all levels. Good project management regulates and fosters innovation through projects—customer satisfaction and profit growth when consistent outcomes are predictable. Project and program management practices establish the foundation for dependable plan execution. The efficacy of the organization’s initiatives and programs will influence corporate success when such practices are implemented throughout the organization.

The project management office (PMO) is a key change management component, working with other organizational structures, such as functional units, to improve project management competencies. However, in today’s competitive environment, businesses must rely on more than just solid strategies to secure success.

To succeed, managers must build organizations capable of attaining their strategic objectives faster than their competitors. This initiative involves the creation of organizations capable of performing today’s tasks more effectively while anticipating future disruptions. Successful execution of creative and strategic concepts leads to innovation. Competitive advantage is as much about execution as it is about strategy.

Feel free to check out my discussion on this topic with Justin Buckwalter in YouTube

For any questions related to your Project Management career, training, and certifications, you can book an obligation free 15 minutes session with me by visiting http://talktodharam.com/

You can subscribe to the vCare Project Management YouTube Channel to catch future videos of our Q&A series and certification success stories: https://bit.ly/2YF0wJl

You can subscribe to and follow my podcasts and interviews with Project Management Experts on YouTube at https://bit.ly/2NDY8wd

The Paradox of Project Sponsors to Stakeholders

The Paradox of Project Sponsors to Stakeholders

A project is deemed successful when it meets or exceeds the expectations of its stakeholders. Every project has a unique set of stakeholders—sometimes far too many. Trying to meet all of their requirements is more often an impossible task. Nonetheless, the project manager must deal with all stakeholder situations smoothly because the stakeholders and the people they represent often evaluate the project’s success.

Project Stakeholders

Project Stakeholders

But who are the stakeholders? According to PMI, “Project stakeholders are individuals and organizations who are actively involved in the project, or whose interests may be positively or negatively affected as a result of project execution or successful project completion.”

Stakeholders can be internal or external to the organization that is carrying out the project.

“Project Sponsor” is also a stakeholder, typically an organization executive with authority to assign resources and enforce project decisions. Project sponsors are called internal stakeholders in the project. Stakeholders include the project manager, project team members, and managers from other departments within the organization. Identifying all project stakeholders as early as possible in a project is critical. Leaving out key stakeholders or the department’s function and not discovering the fault until the project is well underway could be disastrous.

Types of Stakeholders

Types of Stakeholders

Types of Stakeholders

There are two types of project stakeholders:

  • Internal Stakeholders
  • External Stakeholders

Internal stakeholders are individuals or businesses whose relationship with a company is determined by their position within its structure. As the name implies, these individuals are involved in a project from the inside. They are as follows:

  • A project sponsor
  • An internal customer or client
  • A project team
  • A program or portfolio manager
  • Management
  • Another team’s manager of the company

External stakeholders are those interested in a company’s operations. Still, they do not necessarily have a role in the decisions of the business. However, they can influence success or failure based on their vested interests. They can be just as powerful as internal stakeholders. These stakeholders are not directly involved in the project but are affected by its outcome.

  • An external customer or client
  • An end-user
  • Subcontractors
  • A supplier
  • The government
  • Local communities
  • Media

Characteristics of Stakeholders in a Project 

  • When contributing to a project, stakeholders have varying levels of responsibility and authority. This level may change as the project progresses. It can range from one-time contributions to complete project sponsorship.
  • Some stakeholders may also actively or passively undermine the project’s success. These stakeholders require the project manager’s attention throughout the project’s life cycle.
  • Stakeholder identification is a continuous process throughout the project’s life cycle. Identifying them, understanding their level of impact on a project, and meeting their demands, needs, and expectations are critical to the project’s success.
  • Just as they can positively or negatively impact a project’s objectives, stakeholders can perceive a project to have positive or negative outcomes.
  • A project manager’s most important role is managing stakeholder expectations, which can be challenging because stakeholders often have different or conflicting goals.

Stakeholder Management

Stakeholder management is the process of organizing, monitoring, and improving relationships with stakeholders. It entails systematically identifying stakeholders, analyzing their needs and expectations, and planning and carrying out various tasks to engage them. In addition, a good stakeholder management process will allow them to coordinate their interactions and evaluate the status and quality of their relationships with various stakeholders.

A critical component of running a successful project is developing and maintaining positive relationships with the affected communities and other stakeholders.

Investing time in identifying and prioritizing stakeholders, as well as assessing their interests, provides a solid foundation on which to build the stakeholder engagement strategy. In addition, good stakeholder management includes ‘business intelligence.

Benefits of Stakeholder Management

Benefits of Stakeholder Management

Benefits of Stakeholder Management

  • Build Reputation
  • Competitive advantage
  • Corporate governance
  • Risk management
  • Social license to operate
7 Principles of Stakeholder Management

7 Principles of Stakeholder Management

7 Principles of Stakeholder Management

Clarkson Centre created the seven principles of Stakeholder Management for Business Ethics under the leadership of Max Clarkson. The Clarkson Principles are, in many ways, “meta-principles” that encourage management to embrace specific stakeholder principles and implement them according to the norms.

  1. Managers must acknowledge and actively monitor all legitimate stakeholders’ concerns and consider their interests in decision-making and operations.
  2. Managers must listen to and communicate openly with stakeholders about their respective concerns and contributions and the risks they face from their involvement with the corporation.
  3. Managers must implement processes and behaviors sensitive to each stakeholder constituency’s concerns and capabilities.
  4. Managers should be aware of the interdependence of stakeholder efforts and rewards and make an effort to fairly distribute the costs and benefits of corporate activity among them while taking into account their risks and vulnerabilities.
  5. Managers should work with other public and private entities to ensure that risks and harms resulting from corporate activities are minimized and compensated appropriately where they cannot be avoided.
  6. Managers should avoid activities that could jeopardize inalienable human rights or create risks that, if clearly understood, would be patently unacceptable to relevant stakeholders.
  7. Managers should be aware of potential conflicts between their role as corporate stakeholders and their legal and moral obligations to all stakeholders and address such conflicts through open communication, appropriate reporting and incentive systems, and, if necessary, third-party review.

Understanding the Stakeholders

A good understanding of the stakeholders is the key to successful stakeholder engagement. In addition, understanding stakeholder concerns and interests can lead to product or service ideas that address stakeholder needs while allowing the company to cut costs and maximize value.

1. What else can you learn about stakeholders to better understand their needs, priorities, preferences, and concerns? Consider:

  • Demographic data- Ensure to engage with a diverse community and stakeholder groups.
  • Social networks- Focus on the important, often undocumented, social connections between stakeholders.

2. Stakeholder Mapping – Stakeholder mapping is the visual process of depicting all stakeholders of a product, project, or idea on a single map. The main advantage of a stakeholder map is that it provides a visual representation of all the people who can have an impact on your project and how they are connected.

3. Salience model – investigate the power, urgency (need for immediate action), and legitimacy (appropriate stakeholders), as well as the interaction or groups of stakeholders that result.

4. Determine stakeholder expectations and compare them to the scope and expectations of the project or organization for which the engagement program is being run. Is there a mismatch in expectations, and how will this be addressed? Consider the following:

  • What information do they need from you, how often, and in what format/channel do they want it?
  • What is their financial/social/emotional stake in the outcome of the work? Is it favorable or unfavorable?
  • What primary motivations will shape their perceptions of your project or organization and their interactions with you?
  • What are their current feelings about the organization and project? Is it founded on reliable data?
  • Who influences their thoughts, and who are they influenced by?

Ways to deal with common stakeholder problems and challenges

  • Stakeholder conflict occurs when different stakeholders have incompatible goals. It causes a “problem” for the company because it can impact its performance and success.
  • Conflict necessitates that businesses effectively manage stakeholder interests. Not all stakeholders are strategically important to the company. As a result, businesses must determine which ones should be prioritized.
  • Potential problems can be avoided by conducting an upfront analysis of who the stakeholders are and how and when to involve them in the project.
Analysis of common stakeholder issues

Analysis of common stakeholder issues

Analysis of common stakeholder issues 

As no two stakeholders are the same, the issues they may introduce into a project will be vastly different. This factor means there could be many reasons why a project encounters stakeholder resistance or the project team struggles to gain traction. Identifying stakeholder issues during the project can help with planning ahead of time and preparing an appropriate response.

  1. Trying to align different stakeholders.

It is generally a good thing to have a variety of interests in the project and its outcome, but having a lot of different stakeholders can also pull the project team in too many different directions. In addition, it can be challenging for project managers to coordinate too many different stakeholders, which could add new difficulties to the project.

  1. Competing priorities between stakeholders

Stakeholders bring their objectives and expectations to the project. However, at least a few of these priorities frequently conflict with or compete with one another. In addition, priorities may vary depending on the department, the role, or the professional backgrounds of the individuals.

  1. Resource constraints 

It’s possible that the team lacks some of the resources they require or that the project is utilizing resources that other stakeholders consider crucial to their projects. Resource competition is common in organizations and can lead to conflict.

  1. Breakdowns in communication

Effective communication between stakeholders and the project team is crucial for everyone to achieve their objectives and for the project to be successful. When there are communication breakdowns, the project may be delayed, or the team may not receive the necessary information. Without deliberate communication, stakeholders might unintentionally hinder the project’s success.

  1. Stakeholders are resistant to sharing information. 

At times, important project sponsors are more focused on their success and fail to promptly or completely provide the stakeholders with the required information. As a result, stakeholders may attempt to disrupt a project unintentionally or on purpose.

  1. Potential implications of conflict with a sponsor

Conflict with project sponsors may have many consequences on the project management, such as these typical ones:

  • The project’s progress is being slowed
  • Reducing the effectiveness and timeliness of decision-making
  • Putting team cohesion in jeopardy
  • Undermining a project manager’s authority
  • Fostering hostility and encouraging uncooperative behavior
  • Creating a fearful environment for other stakeholders
  • Obscuring the project’s vision
Methods for dealing with common stakeholder conflicts

Methods for dealing with common stakeholder conflicts

Methods for dealing with common stakeholder conflicts

  1. Stakeholder analysis 

Stakeholder analysis can offer insightful information and guidance, just as project managers must carefully examine resources and specifics. It can be helpful to respond appropriately by taking the time to consider how stakeholders affect the project’s progress.

By conducting a stakeholder analysis, one can learn how to control expectations, channel stakeholder influence toward project objectives, and deliver the information and updates that stakeholders expect from their team.

  1. Identify stakeholders

One must first identify the stakeholders to analyze them effectively. List every stakeholder that comes to mind, then include more individuals and organizations as necessary. As stakeholders, all parties involved in the project, those with authority over it or an interest in its success, should be listed.

  1. Prioritize stakeholders

The list of stakeholders can then be ranked according to impact, interest, and power. For instance:

  • Key stakeholders: This first group heavily influences and controls the project. This group is frequently accurate for executive leadership at the company.
  • Primary stakeholders: The project immediately affects the key stakeholders. This pack may include team members, departments, and internal or external clients who stand to gain from the project’s outcomes.
  • Secondary stakeholders: The secondary stakeholders are those who play a supporting role, are indirectly impacted or have a less significant stake in the project.

Understand the key stakeholders

A few stakeholders are usually critical to the project. Key stakeholders invoke more power and may have a more significant stake in the project’s success than primary or secondary stakeholders. For example, key stakeholders could include their boss, company executives, or team leaders.

Finding the key stakeholders and understanding what they need can help keep the project on track because they may control important resources, have a significant impact on the project, or grant the necessary approval.

Create a communication plan 

With a communication plan, project leaders will be better prepared to manage their stakeholders on the fly and keep the project moving forward.

  • Create your communication strategy based on what the project leader knows about their stakeholders.
  • Keeping track of what the stakeholders require from themselves allows project leaders to stay organized and focused on managing the project.
  • Gaining the stakeholders’ trust is essential once the developed strategy has been implemented. Rather than dictating the project to them, make each stakeholder a priority – as appropriate – and give them space to contribute.

Final Thoughts

Different stakeholders in the project have different expectations. Project managers should look for potentially hazardous situations when those expectations might clash. Then, they must address and resolve the conflict or risk endangering the project and themselves.

Resolving stakeholder expectations conflicts is always linked to project success. Furthermore, using various forms of communication among the project team, such as senior management and stakeholders, increases the likelihood of mutual understanding. These techniques help project managers align stakeholder expectations and reduce the possibility of project distress.

Feel free to check out my discussion on this topic with Thomas Walenta in YouTube

For any questions related to your Project Management career, training, and certifications, you can book an obligation free 15 minutes session with me by visiting http://talktodharam.com/

You can subscribe to the vCare Project Management YouTube Channel to catch future videos of our Q&A series and certification success stories: https://bit.ly/2YF0wJl

You can subscribe to and follow my podcasts and interviews with Project Management Experts on YouTube at https://bit.ly/2NDY8wd 

Succeeding in Project Economy – Changing Scenario

Succeeding in Project Economy – Changing Scenario

What is a Project?

PMI defines endeavour as “a temporary endeavor undertaken to create a unique product, service or result”. Projects give an organisation focus to excel. “Project” is a huge, broad word that has such rich possibilities in terms of helping define how people do what they do and how organisations achieve their goals, create change, and deliver value. We shouldn’t think of projects by their features or attributes but on what needs to be done and figure out the best way to do it. It is expected that by 2027, employers will need approximately 87.7 million individuals working in project management-oriented roles.

Successful projects

Successful projects

Everyone has a project. People have projects on behalf of themselves and on behalf of others; they have their projects, and they have collective projects. We do projects at school, and we carry out projects at work. Add to that all our spare time projects, and how it is sometimes hard to tell work projects from spare time projects. Projects cut across. (Jensen, 2012)

What is project economy?

PMI defines project economy as a Paradigm shift in the business world toward using projects to handle work and solve problems. It emphasises that organisation in general needs project leaders who can help to manage real-world challenges. The Pulse of the Profession report well backs this aspect.

The Need for Project Economy

The Need for Project Economy

The Need for Project Economy: Changing Scenario

Projects with unique objective induce a change in the organisation and society at large. The project approach takes all the stakeholders in the process of obtaining the project objective. Project managers are required to be inclusive, and they cannot take a parallel approach. The project economy drives this change.

Though the management thinkers like Frederick Taylor, Henry Ford, Dr William Edwards Deming recommended continuous improvement of the business’s operations, these improvements were considered projects and executed as projects. Advancements in computing and technology have driven operational excellence at the core. Yet, disruptive technologies and the speed of technology growth drive differently, and it calls for many projects. Projects are seen as a new norm for creating value and help organisations to stay ahead in the curve.

Disruptive Technology

Disruptive Technology

Project work has been seen as more administrative and seen as a low value from the frontline of the management due to extensive documentation and paperwork. Rationale, business Case and benefits were not given sufficient importance in project management methodologies. As the technology and tools for collaboration are fast-changing, agile triggers, project aspects like “Working software over documentation”, “individual interactions over process and tools”, etc., are largely adopted. Technology and engineering help bespoke run the project, making the project managers at the centre of the process. With automation taking over, projects are becoming a critical part of the organisation. Now everything around the people lives are becoming projects, and this fact can be emphasised with every professional’s career as a good example.

People keep track of changes from previous jobs, recording and sharing their learnings. They move from one job to another compared to previous situations where people stuck to one job for a longer tenure. As they move to different companies, the learning is multi-fold and its applied cutting across domains enriching experience.

As organisations are growing more in complex and chaotic environments, “Project Oriented Methodology” helps define action and helps manage change appropriately with a specific set of goals. Project management methods help to improve the performance of individuals and teams.

Monitoring and assuring the quality through projects help us assess its value and deliver it. Project management strategies help to keep costs on budget and reduce the risk of budget overrun. Learning lessons from failure and being agile helps to adapt. Project professionals play a pivotal role in managing the projects and contribute with the right blend of technical and people capabilities. Hence projectification would be the future order, reiterating the fact, where it is expected that employers will need around 87.7 million project management professionals by 2027.

Project Management-Oriented Roles

Project Management-Oriented Roles

Country-wise Project Managers Jobs Projection

Country-wise Project Managers Jobs Projection

What is Projectification?

Projectification, the term was introduced by Christophe Midler in 1995 in his research paper “Projectification of the Firm: the Renault Case”. In this, he analysed the relationship between project management and organisation, with a case study of “Renault” on “Projectificiation”, an organisation undergoing a four-phased transition from the 1960s. This study is believed to be a construct of project orientation taken from the novel management approach “Management by Projects” by Gareis in 1989.

“The Project Revolution- How to succeed in a project Driven World”

In the book “The Project Revolution- How to succeed in a project Driven World”, Antonio Nie recommends a Project canvas composed of 14 dimensions that are capable of influence and determine project success across four domains:

  • Why?
    • Why is this project taken up?
    • What is the purpose and passion behind the rationale?
    • Why successful implementation important?
  • Who?
    • Who is accountable?
    • Governance of resources and delivery
  • What, How and When?
    • Details of Definition, Design, Plans, Milestones, Cost, Risk, etc.,
    • Power Skills: Empathy, Motivation, Change management, Communication.
  • Where?
    • Culture
    • Prioritisation
    • Organisation context
The Project Revolution

The Project Revolution

Check out my discussion on this topic with Reinhard Wagner in YouTube

You can subscribe and follow my podcasts and interviews with Project Management Experts on YouTube at https://bit.ly/2NDY8wd

You can subscribe to vCare Project Management YouTube Channel to catch future videos of our Q&A series and certification success stories using the link https://bit.ly/2YF0wJl

For any questions related to Project Management career, training, and certifications, you can book an obligation free 15 minutes session with me by visiting talktodharam.com

Conclusion 

Projectification is becoming the order of the day, and it’s going on increasing trends. As a project manager or project professional, it’s important to understand how organisations, government and stakeholders are evolving. The disruptive changes happening in technology and rapid growth is influencing many facets of project management. As project professional, as we start manoeuvring them, we can create value for others and us for a better world.

 

Resilience of Project Management Professionals amidst COVID-19

Resilience of Project Management Professionals amidst COVID-19

The impact of Covid-19

The key to surviving a global crisis is to display resilience by adapting to the ever-changing circumstances and giving up current practices in favour of those that are more tailor-made for the situation at hand. Given that Covid-19 has led to an unpredictable stagnation of growth, we are now faced with what is known in project management terms as the “unknown unknown”, which are risks that come from completely unexpected situations. We are witnessing this in the form of a disease outbreak that has upset all of our lives.

Resilience of Project Management Professionals

Resilience of Project Management Professionals

Entire business pyramid collapses have left organizations with the question of whether or not to change their entire mode of operations. Naturally, the answer is to adopt any means necessary to ensure that they continue to generate value for their beneficiaries. With a PgMP® certification, program managers can add value to their organizations and truly make a meaningful difference in this aspect. There will always be a demand for qualified professionals in the market. A PgMP® certification allows its holders to stand apart from their peers.

PMP® and PgMP® certification – What is the difference? 

PMP®: It is purely knowledge-based and theoretical, relying on test-taking to quantify a candidate’s ability in recollecting facts and data. There are over a million holders of this certification globally.

PgMP®: It is competency-based, and it requires the candidate to become acquainted with theoretical concepts and demonstrate their applications in a practical setting, akin to the real world. The candidate is subjected to a peer review where he must explain the thought process that led to his decision. Such rigorous scrutiny has kept the bar high and has helped produce some of the most competent program managers that the world has ever seen. There are only around 3100 holders of this certification.

PMP® | PgMP®

PMP® | PgMP®

In this environment of job insecurity and mass layoffs, such certifications are the most worthy qualifications that a professional can possess, to project his skill set and capabilities.

Value management: The generation of value is at the core of any organization. It may take on the form of project, program and portfolio management. Still, it is ultimately based on a single, underlying framework that binds them together, which is termed as “value management”. When program managers realize and embody this simple principle, an increase in revenue, market share and share value is bound to follow.

Value | Change | Risk

Value | Change | Risk

Change management is the ability of a manager to respond to disruptions, and it is the key to survival. But even when things change, some things will hold true at all times; one of which is the importance of the bond between organizations and their stakeholders. In times of adversity, program managers must display resilience and instil confidence in not just their organizations or their clients, but also their community at large.

Risk management: According to the PMI-PMBOK guidelines, risk is a subset of threats and opportunities. Where one sees a threat, another senses a chance, and by wreaking havoc on traditional establishments, the current economic climate has revealed gaps in the same that can be exploited by opportunistic individuals. The example that comes to the forefront is the health-care sector, and especially companies that manufacture masks, which have directly benefited from this disruption. However, this does not tarnish their reputation, as the global pandemic was neither orchestrated nor premeditated. Instead, they are merely providing an essential commodity that has gained tremendous value seemingly overnight. Hence, they are right to capitalize on this timely outcome.

So, while the path is clear for the health-care sector at the moment, it leaves professionals in other fields without clear guidance. Given the increased availability of free time, they ought to set their sights on an immediate short-term vision and leverage this half-year time frame to up-skill themselves, such as by acquiring PMI certifications, and the PgMP® in particular. This strategy would not only secure one’s immediate future but also pay dividends in the long term.

Staying ahead of the curve:

One of the ramifications of mass layoffs is the sudden arrival of experienced professionals in the job market pool, which inevitably fosters intense competition among job seekers. Driven by desperation, even veterans in the industry are willing to work for lower wages, which further snuffs out the ever-shrinking prospects of inexperienced, first-time jobseekers. As for those who have managed to keep their jobs, they still face the dilemma of maintaining relevancy within their organizations and justifying their pay. In both cases, an advanced certification such as the PgMP® will go a long way in proving one’s ability to create value, which is the hallmark of a competent manager. As stated by Michael Porter during the 2014 PMO conference, managers must always compete on value creation rather than a price reduction.

Staying ahead of the curve

Staying ahead of the curve

Growth mindset vs predefined mindset

Growth mindset: A program manager who possesses this mindset is willing to adapt to changing situations by following the best course of action even it requires him to give up standard procedures.

Predefined mindset: A project manager who possesses this mindset sticks to the standard procedure regardless of the situation at hand.

Growth mindset vs predefined mindset

Growth mindset vs predefined mindset

Despite the aura of despair in our current scenario, there is a case to be made for a bright future for those resilient managers who are willing to adopt a growth mindset and let go of a predefined one. And in terms of value proposition, an advanced certification can lay down the foundation for a sustainable future for one’s business as well as personal career growth.

In the below video, you can watch my interaction with Thomas Walenta and Olivier Lazar on the Resilience of Project Management Professionals amidst the COVID-19 crisis.

 

 

You can subscribe to my personal YouTube Channel using the link https://bit.ly/2NDY8wd. In this channel you can find videos of success stories, Q&A sessions and interactions with project-program-portfolio management experts. Subscribe to the channel and get notified on new videos.

For any questions related to Project Management training and certifications, you can book an obligation free 15 minutes session with me by visiting http://talktodharam.com/

View all our Online PgMP® Mentoring Programs

View all our Online PfMP® Mentoring Programs

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